by Heidi Richards Mooney | Business Success, Direct Mail, Media, Offline Marketing Tips
What’s black and white and read all over? A newsletter of course! And while there are perhaps hundreds of ways to market your business and increase your bottom line, one of the single most effective tools in marketing is your own business-building newsletter...
by Heidi Richards Mooney | Business Success, Featured, Follow Up, Marketing Small Business, Offline Marketing Tips, Referrals and Testimonials, Relationship Marketing
When it comes to finding ways to market a small business both offline and online its all about building relationships. With so much competition and so many ways people can “reach out and touch someone, today more than ever selling products and services is begins...
by Heidi Richards Mooney | Business Success, Offline Marketing 101, Offline Marketing Tips, Referrals and Testimonials, Word of Mouth
Trouble Getting Referrals? Or following up on Leads? Are you frustrated because of how much time it takes to follow up with prospects, leads and customers these days in your small business? I know that getting people to refer your business can be difficult. I used to...
by Heidi Richards Mooney | Business Success, Follow Up, Marketing Small Business, Offline Marketing Tips, Relationship Marketing
Creating champions from your fans is all about creating a strong referral system for your business. And what better time to create a system than during MAKE A REFERRAL Week! Although businesses benefit greatly from referrals how many of us actually have a SYSTEM to...