by Heidi Richards Mooney | Articles, Business Success, Marketing Small Business, Marketing Tips, Networking Offline
Cost effective marketing plays a vital role in the success of any business enterprise. You can put your product out there without depleting your financial resources but still make a big impact in increasing awareness for your products. Most businesses are now dubious...
by Heidi Richards Mooney | Articles, Business Success, Follow Up, Offline Marketing 101, Relationship Marketing, Trade Show Marketing
Have you ever attended a business Trade Fair? Or for that matter any type of Trade Fair? If you have, you know that trade fairs have been part of local and regional business for some years now, and they are still an excellent way of getting more interest in your...
by Heidi Richards Mooney | Articles, Business Success, Customer Service, Marketing Tips, Relationship Marketing
Ten Tips to On Hold Profits Did you know that the average on-hold time in America is 43 seconds? If your on-hold message isn’t selling something or providing your customers and clients additional information, it’s time to do something about it. Leveraging on hold time...
by Heidi Richards Mooney | Articles, Business Success, Follow Up, Marketing Small Business, Marketing Tips, Relationship Marketing
Creating champions from your fans is all about creating a strong referral system for your business. And what better time to create a system than during MAKE A REFERRAL Week! Although businesses benefit greatly from referrals how many of us actually have a SYSTEM to...
by Heidi Richards Mooney | Advertising Offline, Articles, Business Success, Direct Mail
“Catalog Marketing is alive and well. Catalogs give us the opportunity to plan ahead and create our wish lists. They give us hope in a better day. They inspire us and give us ideas. Yes, catalog marketing IS alive and well.” Heidi Richards Mooney Did you...