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Does Your Brand Live Up to Expectations?

Does Your Brand Live Up to Expectations?

by Heidi Richards Mooney | Branding, Marketing Small Business, Media, Offline Marketing Tips, Small Business Success Tips

When we talk about branding in a business sense, the first thing people think of are logos and color palettes. While these are important elements to a company’s brand – think Coca Cola or McDonald’s – branding is more about how you set up your company to stand out...

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