by Heidi Richards Mooney | Lead Generation, Marketing Small Business
In the competitive world of sales, the difference between a lead and a conversion often hinges on the effectiveness of follow-up strategies. Mastering the art of lead follow-up can transform potential customers into loyal clients. Here’s how to do it right. 1....
by Heidi Richards Mooney | Business Success, Marketing Tips, Offline Marketing 101, Referrals and Testimonials, Word of Mouth
Trouble Getting Referrals? Or following up on Leads? Are you frustrated because of how much time it takes to follow up with prospects, leads and customers these days in your small business? I know that getting people to refer your business can be difficult. I used to...
