by Heidi Richards Mooney | Business Success, Featured, Marketing Small Business, Small Business Success Tips
Jenna was a life coach who wanted to help women. But she hadn’t narrowed down who she wanted to help so her marketing and website were bland. She thought that simply helping all women would be enough to attract the clients she wanted. As a result, she struggled to...
by Heidi Richards Mooney | Business Success, Marketing Small Business, Offiline Marketing Tips, Small Business Success Tips
While it is important to evaluate your own business from time to time, it is equally important to evaluate your competition. Here are ten things you want to know about your competition. Identify your competitors – The first and most important aspect of checking...
by Heidi Richards Mooney | Business Success, Marketing Small Business, Masterminds & Brainstorming, Small Business Success Tips
Did you know, there are scores of independent business owners who do not know the difference between what a business coach can do for them, as opposed to exactly what a business consultant is prepared to do for them? Unfortunately, because of this, it results in these...
by Heidi Richards Mooney | Business Success, Marketing Small Business, Offiline Marketing Tips, Small Business Success Tips
Building your business requires action; success is not something that can appear out of thin air or be granted by a magic genie. As the old saying goes, “Slow and steady wins the race,” but sometimes you’re simply overwhelmed by the list of things to do that waits for...
by Heidi Richards Mooney | Direct Mail, Email Marketing, Marketing Small Business, Small Business Success Tips
It was not too long ago that most people had no internet leave alone e-mail address. But internet brought in a new era that is full of unlimited information. Internet gave birth to electronic mail popularly known as e-mail. E-mail opened new avenues to the world of...
by Heidi Richards Mooney | Business Success, Marketing Small Business, Offiline Marketing Tips, Profitability, Small Business Success Tips
Business credit cards are the trend in many small business enterprises worldwide. You can easily apply online for a low interest business credit card at the convenience of your own home or business, without resorting to visiting different financial institutions on...
by Heidi Richards Mooney | Business Success, Marketing Small Business, Money, Small Business Profitability, Small Business Success Tips, Strategic Alliances
Are you a business owner or marketer trying to grow your business on social media?” “Are you frustrated by the amount of effort social media requires only to see little to no payoff?” In this post, you’ll learn how to get the most out of social media for much less...
by Heidi Richards Mooney | Business Success, Marketing Small Business, Small Business Success Tips, Starting a Small Business
A few years ago, I read an interesting article by Darryl Zahorsky called 8 Simple Rules for Rating a Business Opportunity in which the author asked readers how they rate business opportunities. Do they go with their gut feeling or emotions or do they sit down and...
by Heidi Richards Mooney | Business Success, Marketing Small Business, Small Business Success Tips
Who doesn’t love automation? Shopping carts and membership sites automate your sales and content delivery. Email autoresponders automate relationship building. And calendar apps automate your schedule, putting an end to the frustrating back and forth of setting...
by Heidi Richards Mooney | Business Success, Marketing Small Business, Small Business Profitability, Small Business Success Tips
For a business to be in the favor of different lenders and to obtain the necessary funding for its future capital needs, having a favorable credit score is very vital. But a good credit rating does not come in an instant, and for any business owner, there are certain...