by Heidi Richards Mooney | Marketing Small Business, Offiline Marketing Tips, Offline Marketing 101, Small Business Success Tips
The holiday season countdown has begun which means customers and large and small business owners are getting ready for the end of the year. That does not mean you can relax your offline or online marketing efforts, yet. In fact, there is still time to reach out and...
by Heidi Richards Mooney | Featured, Marketing Small Business, Offiline Marketing Tips, Offline Marketing 101, Referrals and Testimonials, Word of Mouth
Set your sales on fire—without extravagant spending—by following these red-hot marketing tips “In all things, success depends upon previous preparation. And without such preparation, there is sure to be failure.” – Confucius Confucius could have...
by Heidi Richards Mooney | Advertising Offline, Marketing Small Business, Offiline Marketing Tips, Offline Marketing 101
Whenever you think of offline marketing, the usual things that come into your mind are newspaper ads, flyers, yellow pages, posters, TV ads, word-of-mouth, etcetera, etcetera. But if you have done all of these and still fall short of your expectations, perhaps some...
by Heidi Richards Mooney | Advertising Offline, Networking Offline, Offiline Marketing Tips, Offline Marketing 101
Here’s an interesting and kinda Quirky Marketing Idea: It ‘s about hiring a celebrity spokesperson to help promote your small business products and services. In marketing, the experts agree: “Celebrity sells”. There are a number of reasons for...
by Heidi Richards Mooney | Marketing Small Business, Offiline Marketing Tips, Offline Marketing 101
A few years ago I attended an event of the Florida Direct Marketing Association (FDMA) Luncheon . The topic ~ Catalog Marketing. Leslie Linevsky, Co-Founder of Catalogs.com and Bonnie Levengood, Director of Marketing with 1-800-PetMeds were the speakers. Leslie...
by Heidi Richards Mooney | Marketing Small Business, Offiline Marketing Tips, Offline Marketing 101
With so much online promotion and marketing going on today, business owners often ignore or discount the value of promoting your business offline. Maybe you think promoting your business or website online is not giving you your much desired traffic and visitors. fF...
by Heidi Richards Mooney | Marketing Small Business, Offiline Marketing Tips, Offline Marketing 101
Here’s an Overview And Techniques used in Offline Marketing that hasn’t Changed much in the past two Decades or so… In this day and age of cyber technology, everything is done in the internet—from simple activities like shopping to major ones like...
by Heidi Richards Mooney | Offiline Marketing Tips, Offline Marketing 101, Small Business Profitability
The back-to-school season is upon us, and kids across the nation are sharpening their pencils and packing their lunch boxes as they ready for the first day of classes. But preparing for the academic season isn’t just for kids; business owners can take a tip from...
by Heidi Richards Mooney | Follow Up, Offline Marketing 101, Relationship Marketing, Trade Show Marketing
Have you ever attended a business Trade Fair? Or for that matter any type of Trade Fair? If you have, you know that trade fairs have been part of local and regional business for some years now, and they are still an excellent way of getting more interest in your...
by Heidi Richards Mooney | Featured, Marketing Small Business, Offiline Marketing Tips, Offline Marketing 101
to Promote Your Products and Services By Heidi Richards Mooney “Smart entrepreneurs know that strategic partnerships can mean the difference between failure and success. The days of going it alone are almost passe as companies increase their reach and their...
