by Heidi Richards Mooney | Business Success, Marketing Small Business, Marketing Tips, Referrals and Testimonials, Testimonials, Word of Mouth
Integrating testimonials into your marketing strategies can significantly boost your credibility, build trust with potential customers, and increase conversions. Here’s a step-by-step guide on how to effectively use testimonials in your marketing efforts:...
by Heidi Richards Mooney | Business Success, Marketing Small Business, Marketing Tips, Small Business Success Tips
Increasing sales by marketing your competitive edge involves effectively communicating what sets your business apart from competitors and why customers should choose you. Here are steps to help you market your competitive edge and boost sales: Identify Your...
by Heidi Richards Mooney | Business Success, Marketing Small Business, Small Business Success Tips
Building business credit is essential for entrepreneurs looking to establish their business’s financial reputation and separate it from personal credit. building business credit is a strategic and long-term investment that can significantly impact your...
by Heidi Richards Mooney | Business Success, Marketing Tips, Sales, Small Business Success Tips
Did you know that you can make this holiday business a more profitable one for your online business? As an internet marketer, you have to appeal to holiday shoppers so they will buy your products and services. You must develop sound strategies so that you can continue...
by Heidi Richards Mooney | Business Success, Marketing Small Business, Marketing Tips, Small Business Success Tips
Using signage to educate your customers about your products and services is an effective way to provide information, build trust, and enhance the overall shopping experience. Here are some tips on how to use signage effectively for this purpose: Clear and Concise...
by Heidi Richards Mooney | Business Success, Marketing Small Business, Marketing Tips, Testimonials
Testimonials can be powerful tools for building credibility and rapport for your business. They provide social proof and authentic feedback from satisfied customers or clients, helping to establish trust and confidence in your products or services. Here’s how...
by Heidi Richards Mooney | Business Success, Marketing Small Business, Networking Offline, Small Business Success Tips
Whether your business is online or brick-and-mortar, you should invest your marketing dollars in several key places. After all, you’ll want to focus your time and money where it’s most beneficial. So let’s look at the top marketing strategies you could use now....
by Heidi Richards Mooney | Advertising Offline, Business Success, Marketing Small Business, Marketing Tips, Media, Publicity
What media outlet is on your “Big Hairy Goals” list? CNN?...
by Heidi Richards Mooney | Business Success, Marketing Small Business, Marketing Tips, Small Business Success Tips
Have you ever searched for a specific local business online, only to find listings on other people’s sites? It’s hard to believe, but there are still quite a few brick and mortar businesses that haven’t created their own website yet. Without a website,...
by Heidi Richards Mooney | Business Success, Marketing Small Business, Marketing Tips, Small Business Success Tips
Entrepreneurs are no different from other people in that we all make mistakes. The difference is that when an entrepreneur makes a mistake, their business suffers. The good news is, many of these mistakes can easily be avoided. Let’s take a look at the five most...
